Seminar for Entrepreneurs & Small Business Owners
Lausanne - 1 November 2017

Master Facebook Ads
for better visibility

Ekaterina Filippova

Frequent Speaker and Trainer on Social Media and Communication 
Board Member of the Geneva Communicators Network

presents an introductory seminar:

Master Facebook Ads
for better visibility

I worked with Kat for many years so I already knew she was good at comms, social media and marketing. However, I recently attended her workshop on Facebook advertising and have just done my first ad, with thanks to her. She knows what she is talking about and is a very nice, helpful person! I would highly recommend working with her and attending her workshops.

Aileen W
Happy Dogs Aigle


This seminar will be particularly useful for entrepreneurs who have already tried creating Facebook Ads to promote their products or services but who were unhappy with the results. Entrepreneurs who are only considering creating Facebook Ads for their businesses will get a thorough understanding of how to create effective ads to reach their goals.


  • Have you tried creating Facebook Ads, only to end up spending money without getting much of a result?
  • Do you find Facebook Ads creation process confusing?

As entrepreneurs, sometimes we need an extra visibility boost for our business, whether we are trying to sell a new service package, fill a training workshop, promote our new e-book or spread the word about our latest special offer.

Facebook Ads can be a very cost-effective promotion tool but they need to be done right to bring the best results for your money.

In this seminar, you will learn how to master Facebook Ads and will walk away with actionable tips on how to more effectively promote your business.


  • Understand why your Facebook Ads have failed before
  • Learn what aspects of ad creation are most critical & how to make your ads more effective
  • Get clarity and confidence to create impactful Facebook Ads yourself


Seminar ticket cost is 15 CHF (includes a welcome drink)


Wednesday, 1 November 2017

  • 18:30 - 19:00   Registration & Welcome drink
  • 19:00 - 20:00   Presentation
  • 20:00 - 21:30   Questions & Networking


Do It Better Coworking
Rue du Valentin 1
1004 Lausanne


Seminar in Lausanne 4 October 2017 - Get picked over the competition: position yourself as an expert - eKat Communication

Ekaterina Filippova, founder of eKat Communication works with entrepreneurs in the Lake Geneva region who don’t know how to position themselves to get clients or where to start with their online communication. She helps them build an image online that reflects them as the experts that they really are, which gets them clients, money and confidence to run their business effectively (not to mention they get to focus on the thing they love to do!).

Some of Ekaterina Filippova's clients (eKat Communication)

Ekaterina has over 10 years of communication experience and holds an MA in media and communication. She works in English, French and Russian and is a frequent speaker and trainer on social media and communication. She is also on the board of the Geneva Communicators Network, a non-for-profit organisation for communication professionals in the Lake Geneva region.


J'ai assisté à un séminaire d'une grande qualité et très instructif ! J'attends impatiemment les suivants !

Gabriel D

I was struggling to build proper ad and audiences for Facebook ads so I asked Ekaterina for help. In an hour session, she drove me trough the the meanders of Facebook's Audience and Ads construction. She was able to clearly explain me the goal and potential results of each "setting", etc... Thanks to her I was able to multiply by 4 the traffic to our website ... So I highly recommend her and will certainly work again with her

Michael C
Fit Camps

Thank you for the wonderful event and the hands-on tips and takeaways that you armed us with. Looking forward to witnessing your next "stage performance" :) Keep up the great work.

Stamat S

Hey Kat, I wanted to give you my feedback as I attended the session: you were great! You were fun, clear, engaging, exposing the pain points and showing how you could solve them, great job!

Sophie C
PassionZ Entrepreneurs
Get picked over the competition: position yourself as an expert seminar by Ekaterina Filippova, eKat Communication