Seminar for Entrepreneurs & Small Business Owners
Geneva - Wednesday, 21 February 2018

Master Facebook Ads
for better visibility

Ekaterina Filippova, dynamic online visibility partner for entrepreneurs - eKat Communication

Presented by Ekaterina Filippova
eKat Communication

Dynamic Online Visibility Expert for Entrepreneurs; Frequent Speaker and Trainer on Social Media and Communication; and Board Member of the Geneva Communicators Network

Logo of eKat Communication


This seminar will be particularly useful for entrepreneurs who have already tried creating Facebook Ads to promote their products or services but who were unhappy with the results. Entrepreneurs who are only considering creating Facebook Ads for their businesses will get a thorough understanding of how to create effective ads to reach their goals.


  • Have you tried creating Facebook Ads, only to end up spending money without getting much of a result?
  • Do you find Facebook Ads creation process confusing?

As entrepreneurs, sometimes we need an extra visibility boost for our business, whether we are trying to sell a new service package, fill a training workshop, promote our new e-book or spread the word about our latest special offer.

Facebook Ads can be a very cost-effective promotion tool but they need to be done right to bring the best results for your money.

In this seminar, you will learn how to master Facebook Ads and will walk away with actionable tips on how to more effectively promote your business.


  • Understand why your Facebook Ads have failed before
  • Learn what aspects of ad creation are most critical & how to make your ads more effective
  • Get clarity and confidence to create impactful Facebook Ads yourself


Seminar ticket cost is 40 CHF (includes a welcome drink)


Wednesday, 21 February 2018

  • 18:30 - 19:00   Registration & Welcome drink
  • 19:00 - 20:00   Presentation
  • 20:00 - 21:30   Questions & Networking


Soft Space Coworking
Rue des Cordiers 2
1207 Geneva

Getting there: Buses 9 & 33: stop "31 décembre";
buses 2 & 6 stop "rue du Lac";
Tram 12 stop "Roches"


Ekaterina Filippova (eKat Communication), communication & social media speaker and trainer Switzerland

Ekaterina Filippova, founder of eKat Communication works with entrepreneurs in the Lake Geneva region who don’t know how to position themselves to get clients or where to start with their online communication. She helps them build an image online that reflects them as the experts that they really are, which gets them clients, money and confidence to run their business effectively (not to mention they get to focus on the thing they love to do!).

Some of Ekaterina Filippova's clients (eKat Communication)

Ekaterina has over 10 years of communication experience and holds an MA in media and communication. She works in English, French and Russian and is a frequent speaker and trainer on social media and communication. She is also on the board of the Geneva Communicators Network, a non-for-profit organisation for communication professionals in the Lake Geneva region.


J'ai assisté à un séminaire d'une grande qualité et très instructif ! J'attends impatiemment les suivants !

Gabriel D

I was struggling to build proper ad and audiences for Facebook ads so I asked Ekaterina for help. In an hour session, she drove me trough the the meanders of Facebook's Audience and Ads construction. She was able to clearly explain me the goal and potential results of each "setting", etc... Thanks to her I was able to multiply by 4 the traffic to our website ... So I highly recommend her and will certainly work again with her

Michael C
Fit Camps

I worked with Kat for many years so I already knew she was good at comms, social media and marketing. However, I recently attended her workshop on Facebook advertising and have just done my first ad, with thanks to her. She knows what she is talking about and is a very nice, helpful person! I would highly recommend working with her and attending her workshops.

Aileen W
Happy Dogs Aigle

Thank you for the wonderful event and the hands-on tips and takeaways that you armed us with. Looking forward to witnessing your next "stage performance" :) Keep up the great work.

Stamat S
Facebook Ads seminar 1 Nov 2017 Lausanne - Ekaterina Filippova, eKat Communication