I help you focus on what’s essential – and nothing else – to get your business to the next level, whatever that means to you. I provide clarity and structure to create a marketing strategy specific to your particular business, situation and suitable for your personality:
I work with Consultants, Coaches, Therapists and Trainers who want to take their business to the next level, whatever that means to them e.g:
They are unsure what to focus on and which steps to take and are overwhelmed by all the choices available in digital marketing.
Having worked directly with many consultants since 2016, I have realised that most of them have 3 main challenges related to upleveling their business:
That’s where I come in.
As their trusted digital marketing partner, I help them focus on what’s essential – and nothing else – to reach their goals. I provide clarity and structure to create a marketing strategy specific to their particular business, situation and suitable for their personality.
My clients go from spinning their wheels and procrastinating in their marketing (or on the contrary, doing too much) to having a strategy that helps them simplify and focus their marketing efforts.
This offer is for Consultants, Coaches, Therapists and Trainers who want to get their business to the next level, whatever that means to them e.g offering a new online programme / serving new types of clients / creating a digital funnel / mastering LinkedIn etc:
Clarity of who your ideal clients are, what is important to them & what they need from you
Clarity of your unique voice & approach to content creation, ways to show up authentically and professionally online
Offer description that emphasizes what your ideal clients value
Clarity of what you need to do for lead generation, what your customer journey looks like and how to engage new clients, step by step
I help them focus on what’s essential – and nothing else – to reach their goals. I provide clarity and structure to create a marketing strategy specific to their particular business, situation and suitable for their personality.
Take the 5-minute self-assessment below and answer 20 Yes/No questions to discover which areas you need to focus on in your marketing to get predictable new business.
It literally takes 5 minutes to get clarity about what you need to address in your marketing and most importantly, how to create a predictable stream of clients.
Ask your marketing questions and get no-nonsense, pragmatic and strategic answers relevant to your specific business.
“How can I organise my marketing better to avoid overwhelm?”
“How can I stand out from the other consultants and coaches in my field?”
“What can I do to reach potential clients in multinationals more effectively?”
My name is Ekaterina Zwyssig, or Kat for short. Originally Russian, I have called Switzerland my home since 2003. I live close to Lake Geneva, the most beautiful place in this country (I am completely objective about it, of course!).
After living here for so long, I have developed into a curious blend of Russian-ness, Swiss-ness and a bit of expat influence thrown on the side. I can still cook a killer borsch but I get frustrated if the train is late by 5 minutes and enjoy speaking mostly English in a professional setting.
When I am not working with my clients on their digital marketing strategy and activities, I am teaching social and digital media at the undergraduate and graduate level in Geneva. I love sharing my knowledge of digital media use by organisations and enjoy the insights and cool trends that my students share with me in return.
I’d be happy to hear from you if you’d like to explore working together. Let’s have a chat!