Ekaterina Zwyssig (Filippova), eKat Communication

‘Pivot Your Business in 3 Simple Steps’ Roadmap

This roadmap is for Coaches and Consultants who are going through a pivot or repositioning themselves due to a change in circumstances and would like a clear, simple process to fast track their way to consistent client attraction.

A change in circumstances like: a dissolved partnership / end of associate work / starting a new business or changing current business focus / empty pipeline after a large project / pivoting from B2B to B2C or vice versa / pivoting from 1:1 work to group etc.

They’ve been in business for at least 2 years and want to speed up the pivoting process to get back to ‘business as usual’ without confusion, overwhelm and wasting time asking ChatGPT for guidance, reading contradicting articles by business gurus and doing the old ‘trial and error’ on their own.

In this roadmap, you will find out how to:

  1. Choose the best niche for you to focus on
  2. Structure your offer to sell easily (I share the exact template to use)
  3. Create a simple marketing plan to attract, nurture and convert your perfect clients
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