Ekaterina Zwyssig (Filippova), eKat Communication

Useful resources

  • Been meaning to update your website for months (ahem, years) but don’t know how to best structure your content?
  • Stuck for ideas for LinkedIn posts that would speak to your ideal clients?
  • Just starting out and not sure how to present yourself on your website and LinkedIn in the most effective way to attract clients?

Grab my most popular (and free) resources below to help you get unstuck with your website creation/update and LinkedIn presence.

I have developed these resources for my clients (Consultants, Coaches, Therapists and Trainers) to remove the overwhelm associated with improving their online presence and positioning themselves as the go-to experts in their field.

Here’s what they appreciated about these documents:

“Templates – tried, tested and ready to use”
“Website template is a killer ;)”
“We loved the tangible assets (templates for website, interviews, etc)”

PS: Not sure which area of marketing you need to address as a priority?

Take my 5-minute self-assessment and answer 12 Yes/No questions to discover which areas you need to focus on in your marketing to get predictable new business.

Website homepage template

This template provides an easy framework to create content for the most effective homepage designed to speak to your ideal clients and keep their attention, highlight your credibility and position you as a go-to Coach/Consultant in your niche.

Offer page template

This template provides an easy framework to create content for your website offer / programme / services page. From establishing credibility and listing key benefits to the testimonials and calls to action, it has all the elements of a highly-converting offer page.

LinkedIn profile self-assessment

This self-assessment provides a structured framework to evaluate the effectiveness of your LinkedIn profile in attracting your ideal clients; practical tips on what to pay attention to and how to improve. You will also find good profile examples of other coaches and consultants to inspire your own.

LinkedIn content tips

This document provides 13 general content recommendations based on how the LinkedIn algorithm works to help you generate more reach and engagement; as well as 27 specific content ideas to attract the attention of your ideal clients and easily create content that works.